Melissa's workshops have compelled audiences to take action in their business and in their life.

 

Power of Storytelling Workshop

 

Entrepreneur and Professional Story Spinner™ Melissa Cassera teaches people that mastering the art of storytelling will help you live a more fulfilling professional and personal lifestyle. Stories are the way we connect with clients, develop relationships, earn trust, captivate audiences and leave your legacy on the world.

 

Audiences will learn how to:

• Brainstorm techniques to identify your personal stories
• Tie personal stories to your business
• Craft stories that evoke response
• Weave personal narrative into sales presentations, business meetings and marketing materials
• Tell concise and engaging stories in media interviews

Steal the Market!™ Workshop

 

Melissa provides entrepreneurs with the tools to Steal the Market!™ - divulging more than $10,000 in consulting advice, she teaches step-by-step instructions for dozens of low or no-cost marketing strategies. No more guess work - you can start your marketing initiatives immediately after diving into this program!
 
Steal the Market!™ is perfect for national tradeshows and conventions, business association meetings, and sales representative training. Melissa will tailor the workshop material to fit your specific industry.
 
Workshop attendees will learn to:
·         Identify their personal ‘Unique Selling Point’
·         Craft messages for their target market
·         Create a marketing plan to track ROI
·         Write effective sales copy
·         Snag media coverage
·         Increase sales with social media
·         Secure referral business
·         Network smart
·         Develop products for ongoing income

Workshop formats:
·         Full day (8-hour)
·         Half day (4-hour)
·         Lunch and Learn (partial workshop)

Download the speaker one-sheet here

For workshop rates and available dates, contact Melissa at (856) 816-3413 or casseracommunications@gmail.com